Palmer Fitness

Palmer Fitness is the personal training practice of Nadine Palmer, run from a private studio in Tottenham, North London. With over a decade of coaching behind her, Nadine works with a small roster of clients on strength, injury rehab, pre and postnatal training and more, building every programme around the individual rather than a fixed plan. I photographed Nadine and her studio for the brand's new website, aiming to capture the warmth, focus and encouragement that define her sessions. The images show strength training as something personal and empowering rather than punishing.